Louisville is on the map, and this time, its not for bourbon, the Derby or as a top tourist or Airbnb destination. This time, its for beer. The Louisville Ale Trail received a Crushie the highest honors available in the competition as the Best Beer Trail during the Craft Beer Marketing Awards (CBMA).
The awards recognize the achievements of breweries, agencies, artists and marketing partners working in the craft beer industry. One Crushie award is given in each category.
"We are truly humbled to receive the prestigious Global Crushie award. This is a testament to both Louisvilles beer scene and our team's hard work, dedication, and passion, said Michael Moeller, Louisville Ale Trail co-founder in a recent release. We share this achievement with our incredible brewery partners and the ever-growing community of craft beer lovers, both tourists and Louisville residents, who have supported us throughout our journey.
Launched in October 2020, the Louisville Ale Trail was created to engage and educate Louisville tourists and residents about the local beer scene through the promotion of participating member brewery taprooms. To learn more, visit www.louisvillealetrail.com.